Classical Voice Staff
Under the motto "Look at you and not on the phone!" The Kuratorium für Verkehrssicherheit (KFV) launched a campaign against distractions in traffic this morning at the Vienna Graben.
On this occasion, airbags with the slogan "whether the next car is also so well padded?" appropriate. In addition, the folk music trio "Dezwa" played, which should draw the attention of pedestrians to their surroundings. After all, distraction has been the most common cause of accidents in road traffic for years. The campaign is particularly aimed at pedestrians: 45 percent of all accidents are due to inattentiveness - the highest value among all road users.
The KFV has observed more than 7,000 pedestrians in Austria and has come to the conclusion that 36 percent were distracted when crossing streets, and the trend is rising. Main reasons for inattention were gossiping, mobile phone use and listening to music.
In total, there were 4226 accidents involving pedestrians last year, 1560 of which were distractions. 16 people were killed. For the Managing Director of KFV, Othmar Thann, a cause for concern: "If the trend continues, we have a problem with the principle of trust in the coming years." Especially in meeting zones, eye contact between pedestrians and vehicle drivers is important.
The federal states performed differently: while the Lower Austrians (42 percent) were the most distracted, there were only 15 percent in Tyrol and Burgenland. The KFV is planning tour stops throughout Austria as part of this campaign.
The original article appeared on kurier.at, "Laternen-Airbags" für mehr Aufmerksamkeit im Verkehr"